The company was founded in 1985 and is still owned and run today by Jack Parker (an accomplished cyclist in both road and time trial disciplines and still as passionate as ever about the sport), his wife Enid Parker, and his daughter Angie Lukehurst. A true family business that retains the values of old fashioned good service.
We started off back in the late 1980's in a small shop in Newport Shropshire where we soon realised we wanted to serve the wider cycling community with our mail order service. We moved to larger premises in Sheriffhales where we stayed for more than 20 years but in January 2011 made the move to a modern warehouse in Hortonwood in Telford.
At our new premises at Hortonwood in Telford we have an extensive warehouse and workshop so we can continue to serve our mail order customers and our local cycling community. Customers are welcome to call in to collect goods but we do reccomend that you give us a call to check stock before you do. In our workshop we build bikes, build wheels, service and repair bikes. You are welcome to drop your bike in or give us a call to check costs and book your bike in.
There are thousands of items in our comprehensive stock list but if you cannot see what you need on our web site please let us know and we will do our very best to get it for you at a reasonable price. We want you to have what you need so if we can help get it for you, we will. If you need any advice or further information on anything we list just "call us", our sales staff are always happy to help. As typical cyclists they love to talk about bikes so please get in touch.
If you have any comments or suggestions on how we can improve our web site or service please feel free to "eMail us".
We look forward to serving you.